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The Importance of First Impressions – Book Covers

Posted on July 14, 2011 by in General | No Comments

We as indie writers carry the burden of promotion. This is no different than a new writer with a big publisher these days. And promotion is just a synonym for sales - a word that makes most writers cringe, or maybe it’s just me. But one of the most effective sales tools in an author’s arsenal is passive...It’s your book’s cover.

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